Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Music & Audio and 69 other categories.

2 Adverteerdirect is leading in People & Society, Shopping, Internet & Telecom, Fashion & Modeling and 22 other categories.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Russia, Brazil and 44 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Switzerland and Morocco.