In terms of market share, Adverteerdirect is clearly lagging behind, losing to InterMundo Media in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Health and 25 other categories.
InterMundo Media is leading in Computer & Electronics, Telecommunications, Restaurants & Delivery, Programming and one other category.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Egypt and 3 other countries.
InterMundo Media is leading in United States and Canada.