Market Share by Top Websites

1 Interpolls is leading in Top 100K Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Health, Classifieds and 21 other categories.

2 Interpolls is leading in People & Society, Computer & Electronics, Online Marketing, News & Media and 8 other categories.


1 Interpolls is leading in most countries, including United States, Canada, Hong Kong, Denmark and 17 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Germany, Morocco and one other country.