Market Share by Top Websites

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Lookery in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.

2 Lookery is leading in Computers Electronics & Technology and Hobbies & Leisure.


1 Lookery is leading in most countries, including United States and United Kingdom.

2 Adverteerdirect is leading in Netherlands.