Market Share by Top Websites

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Lookery in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Career & Education and 27 other categories.

2 Lookery is leading in Internet & Telecom, Social Network, Investing, Finance and one other category.


1 Lookery is leading in most countries, including United States, Turkey, United Kingdom, Russia and one other country.

2 Adverteerdirect is leading in Netherlands, Belgium, Germany and Finland.