In terms of market share, Adverteerdirect is clearly lagging behind, losing to Magnetise Group in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 54 other categories.
Magnetise Group is leading in Email, Lottery, Gambling, Investing and 2 other categories.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Italy and 21 other countries.
Magnetise Group is leading in United Kingdom, Switzerland and India.