In terms of market share, Adverteerdirect is clearly lagging behind, losing to Magnetise Group in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 54 other categories.
Magnetise Group is leading in Lottery, Gambling, Investing, Finance and 3 other categories.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, India, Germany and 5 other countries.
Magnetise Group is leading in United Kingdom, United States and Spain.