In terms of market share, Adverteerdirect is clearly lagging behind, losing to Matchbin in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 53 other categories.
Matchbin is leading in Coupons and Furniture.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Italy and 22 other countries.
Matchbin is leading in Austria, India and China.