In terms of market share, Adverteerdirect is clearly lagging behind, losing to Matchbin in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Career & Education and 26 other categories.
Matchbin is leading in Computer & Electronics.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Brazil and one other country.
Matchbin is leading in Russia and China.