Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Coupons, Clothing, Business & Industry and 55 other categories.

2 Adverteerdirect is leading in Classifieds, Soccer, Beauty, Adult and 5 other categories.

Geography

1 Mercent is leading in most countries, including United States, United Kingdom, Russia, Canada and 38 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium and Morocco.