In terms of market share, Adverteerdirect is clearly lagging behind, losing to Meta Network in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Internet & Telecom, Music & Audio and 44 other categories.
Meta Network is leading in People & Society, News & Media, Games, Movies and 14 other categories.
Meta Network is leading in most countries, including Argentina, Spain, Mexico, United States and 16 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Russia and 3 other countries.