In terms of market share, Adverteerdirect is clearly lagging behind, losing to Meta Network in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Music & Audio, Career & Education, Health and 22 other categories.
Meta Network is leading in People & Society, Movies, Computer & Electronics, Internet & Telecom and 10 other categories.
Meta Network is leading in most countries, including Argentina, Spain, Mexico, United States and 15 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Poland and 2 other countries.