In terms of market share, Adverteerdirect is clearly lagging behind, losing to Meta Network in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Internet & Telecom, Music & Audio and 43 other categories.
Meta Network is leading in People & Society, News & Media, Games, Video Games and 14 other categories.
Meta Network is leading in most countries, including Spain, Argentina, United States, Colombia and 16 other countries.
Adverteerdirect is leading in Netherlands, Germany, Belgium, Taiwan and 3 other countries.