In terms of market share, Adverteerdirect is clearly lagging behind, losing to Meta Network in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Internet & Telecom, Music & Audio and 44 other categories.
Meta Network is leading in People & Society, News & Media, Games, Video Games and 14 other categories.
Meta Network is leading in most countries, including Mexico, Argentina, Spain, India and 11 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, France and 2 other countries.