In terms of market share, Adverteerdirect is clearly lagging behind, losing to Meta Network in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Internet & Telecom, Music & Audio and 43 other categories.
Meta Network is leading in People & Society, News & Media, Games, Movies and 14 other categories.
Meta Network is leading in most countries, including Argentina, India, Spain, Mexico and 17 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Taiwan and 2 other countries.