Market Share by Top Websites

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Predicta in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, E-commerce & Shopping, Food & Drink, Reference Materials and one other category.

2 Predicta is leading in Adult and Community & Society.

Geography

1 Predicta is leading in most countries, including Brazil.

2 Predicta is leading in Brazil.