In terms of market share, Adverteerdirect is clearly lagging behind, losing to Pulse360 in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Career & Education and 19 other categories.
Pulse360 is leading in People & Society, Business & Industry, Law & Government, Government and 18 other categories.
Pulse360 is leading in most countries, including United States, Russia, United Kingdom, Canada and 8 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Brazil and Ukraine.