In terms of market share, Adverteerdirect is clearly lagging behind, losing to Pulse360 in all segments.
Pulse360 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 46 other categories.
Adverteerdirect is leading in Shopping, Music & Audio, Fashion & Modeling, Health and 22 other categories.
Pulse360 is leading in most countries, including United States, United Kingdom, Russia, Ukraine and 10 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Malaysia and 3 other countries.