In terms of market share, Adverteerdirect is clearly lagging behind, losing to Pulse360 in all segments.
Pulse360 has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 47 other categories.
Adverteerdirect is leading in Shopping, Music & Audio, Fashion & Modeling, Health and 23 other categories.
Pulse360 is leading in most countries, including United States, South Africa, Canada, India and 13 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, France and 3 other countries.