In terms of market share, Adverteerdirect is clearly lagging behind, losing to Revenue in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 46 other categories.
Revenue is leading in News & Media, Sports, Celebrities & Entertainment News, Football and 20 other categories.
Revenue is leading in most countries, including United States, United Kingdom, Canada, Russia and 15 other countries.
Adverteerdirect is leading in Netherlands, Belgium, India, Germany and 3 other countries.