Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 70 other categories.

2 Adverteerdirect is leading in Beauty, Beauty & Fitness, Classifieds, Online Marketing and 15 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Finland, Denmark, Lithuania and 44 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium and Taiwan.