1
Specific Media is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, Adverteerdirect is clearly lagging behind, losing to Specific Media in all segments.
1
Specific Media has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, Science & Education, E-commerce & Shopping and 18 other categories.
2
Adverteerdirect is leading in Reference Materials.
1
Specific Media is leading in most countries, including United States, Spain, United Kingdom, Portugal and 41 other countries.
2
Adverteerdirect is leading in Netherlands.