In terms of market share, Adverteerdirect is clearly lagging behind, losing to TapIt! in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Health, Classifieds, Autos & Vehicles and 22 other categories.
TapIt! is leading in Arts & Entertainment, People & Society, Business & Industry, Real Estate and 16 other categories.
TapIt! is leading in most countries, including United States, Canada, Italy, United Kingdom and 12 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Morocco and New Zealand.