2
In terms of market share, Adverteerdirect is clearly lagging behind, losing to Twyn in all segments.
1
Adverteerdirect has better usage coverage in more websites categories. Including Home & Garden, Food & Drink and Reference Materials.
2
Twyn is leading in News & Media.
1
Twyn is leading in most countries, including Austria, Germany and Turkey.
2
Adverteerdirect is leading in Netherlands.