In terms of market share, Adverteerdirect is clearly lagging behind, losing to WebTrends Ads in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 47 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Software, Law & Government and 9 other categories.
WebTrends Ads is leading in most countries, including United States, Australia, Indonesia, Japan and 15 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Benin, Switzerland and 2 other countries.