In terms of market share, Adverteerdirect is clearly lagging behind, losing to WebTrends Ads in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Health and 27 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Law, Law & Government and 5 other categories.
WebTrends Ads is leading in most countries, including United States, Japan, Indonesia, India and 11 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Egypt and 2 other countries.