In terms of market share, Adverteerdirect is clearly lagging behind, losing to WebTrends Ads in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 48 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Law, Law & Government and 7 other categories.
WebTrends Ads is leading in most countries, including United States, Indonesia, Australia, Russia and 20 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Germany, Italy and 16 other countries.