In terms of market share, Adverteerdirect is clearly lagging behind, losing to Wiget Media in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 50 other categories.
Wiget Media is leading in Computer & Electronics, Software, Technology News, Search Engine and 5 other categories.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Ukraine, Switzerland and 5 other countries.
Wiget Media is leading in Greece, Brazil, United States and United Kingdom.