Market Share by Top Websites

1 Criteo Publisher Marketplace is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverticum is clearly lagging behind, losing to Criteo Publisher Marketplace in all segments.

Websites Categories

1 Criteo Publisher Marketplace has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Arts & Entertainment, Business & Industry and 206 other categories.

2 Adverticum is leading in People & Society, Humor, Real Estate, Mobile Developers and 11 other categories.

Geography

1 Criteo Publisher Marketplace is leading in most countries, including France, Japan, Egypt, Russia and 183 other countries.

2 Adverticum is leading in Hungary, Slovakia and Aruba.