In terms of market share, Advertise.com is clearly lagging behind, losing to Hexagram in all segments.
Advertise.com has better usage coverage in more websites categories. Including Health, Products & Shopping, Business & Industry, Arts & Entertainment and 40 other categories.
Hexagram is leading in Humor, News & Media, Movies, Music & Audio and 7 other categories.
Advertise.com is leading in most countries, including United States, Canada, India, Italy and 6 other countries.
Hexagram is leading in Malaysia, Russia, Bulgaria, Argentina and one other country.