In terms of market share, Advertise.com is clearly lagging behind, losing to Hexagram in all segments.
Advertise.com has better usage coverage in more websites categories. Including Health, Business & Industry, Shopping, Career & Education and 13 other categories.
Hexagram is leading in Arts & Entertainment, Humor, People & Society, Adult and 2 other categories.
Advertise.com is leading in most countries, including United States, Brazil, Mexico, Ukraine and 6 other countries.
Hexagram is leading in France, Ireland, South Africa and Egypt.