In terms of market share, Advertise.com is clearly lagging behind, losing to Hype Exchange in all segments.
Advertise.com has better usage coverage in more websites categories. Including Health, Business & Industry, Shopping, Products & Shopping and 12 other categories.
Hype Exchange is leading in Arts & Entertainment, Movies and People & Society.
Advertise.com is leading in most countries, including United States, Mexico, Brazil, Bulgaria and 5 other countries.
Hype Exchange is leading in Switzerland and Japan.