In terms of market share, Advertise.com is clearly lagging behind, losing to Merchenta in all segments.
Advertise.com has better usage coverage in more websites categories. Including Health, Products & Shopping, Business & Industry, Arts & Entertainment and 38 other categories.
Merchenta is leading in Shopping, Clothing, Consumer Electronics, Autos & Vehicles and 3 other categories.
Advertise.com is leading in most countries, including United States, Brazil, Russia, China and 6 other countries.
Merchenta is leading in United Kingdom, France, Malaysia, Australia and 3 other countries.