Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Advertise.com is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Business & Industry, Games, Online, Arts & Entertainment and 18 other categories.

2 Advertise.com is leading in Health, Shopping, Career & Education, Children and 8 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Israel, United Kingdom, Netherlands and 12 other countries.

2 Advertise.com is leading in Romania, Portugal, South Korea and Kenya.