Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertiseSpace is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including Travel, News & Media, Sports, Business & Industry and 61 other categories.

2 AdvertiseSpace is leading in Internet & Telecom, Computer & Electronics, Software, Recreation & Hobbies and 10 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Netherlands and 34 other countries.

2 AdvertiseSpace is leading in India, Brazil, Indonesia, Pakistan and 5 other countries.