In terms of market share, AdvertiseSpace is clearly lagging behind, losing to Hexagram in all segments.
AdvertiseSpace has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 29 other categories.
Hexagram is leading in Humor and Animation & Comics.
AdvertiseSpace is leading in most countries, including India, United States, Brazil, United Kingdom and 23 other countries.
Hexagram is leading in China, New Zealand and Sweden.