In terms of market share, AdvertiseSpace is clearly lagging behind, losing to Kitara Media in all segments.
AdvertiseSpace has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 67 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Travel, Tourism and 14 other categories.
AdvertiseSpace is leading in most countries, including India, United States, Russia, Italy and 21 other countries.
Kitara Media is leading in Canada, Philippines, Portugal, Egypt and 10 other countries.