In terms of market share, AdvertiseSpace is clearly lagging behind, losing to Kitara Media in all segments.
AdvertiseSpace has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 31 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Adult, Social Sciences and 3 other categories.
AdvertiseSpace is leading in most countries, including India, United States, Italy, France and 21 other countries.
Kitara Media is leading in Canada, Taiwan, Palestinian Territories, Colombia and 3 other countries.