In terms of market share, AdvertiseSpace is clearly lagging behind, losing to Merchenta in all segments.
AdvertiseSpace has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 32 other categories.
Merchenta is leading in Shopping, Clothing, Products & Shopping, Health and 4 other categories.
AdvertiseSpace is leading in most countries, including India, United States, Italy, France and 26 other countries.
Merchenta is leading in United Kingdom, Australia and Belgium.