In terms of market share, AdvertiseSpace is clearly lagging behind, losing to Mobile Theory in all segments.
AdvertiseSpace has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 34 other categories.
Mobile Theory is leading in Health and Construction & Maintenance.
AdvertiseSpace is leading in most countries, including India, United States, Italy, Spain and 28 other countries.
Mobile Theory is leading in Poland and China.