Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Advertising.com is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, News & Media and 191 other categories.

2 Advertising.com is leading in Business & Industry, Real Estate, Travel, Religion & Spirituality and 22 other categories.

Geography

1 Conversant Ad Server is leading in most countries, including United States, United Kingdom, Germany, France and 121 other countries.

2 Advertising.com is leading in Kenya, Guyana, Sudan, Zimbabwe and 5 other countries.