Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 DataXu is leading in Top 1M Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, People & Society, Real Estate, Arts & Entertainment and 132 other categories.

2 DataXu is leading in Autos & Vehicles, Health, Car Buying, Construction & Maintenance and 45 other categories.


1 is leading in most countries, including Japan, Canada, Brazil, India and 58 other countries.

2 DataXu is leading in United States, Spain, United Kingdom, Germany and 43 other countries.