Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Advertising.com is still behind DoubleClick Spotlight in all market share segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, News & Media, Travel and 127 other categories.

2 Advertising.com is leading in Business & Industry, People & Society, Real Estate, Arts & Entertainment and 60 other categories.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, United Kingdom, Canada, Germany and 96 other countries.

2 Advertising.com is leading in Venezuela, Bangladesh, Ghana, Haiti and 11 other countries.