Market Share by Top Websites

1 gumgum is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Advertising.com is clearly lagging behind, losing to gumgum in all segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Shopping and 102 other categories.

2 Advertising.com is leading in Business & Industry, Real Estate, Travel, News & Media and 83 other categories.

Geography

1 gumgum is leading in most countries, including United States, United Kingdom, Canada, India and 69 other countries.

2 Advertising.com is leading in Brazil, Japan, Italy, China and 30 other countries.