Market Share by Top Websites

1 HOTWords is leading in Top 1M Sites and The Entire Web.

2 Advertising.com is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 88 other categories.

2 Advertising.com is leading in Business & Industry, Real Estate, Travel, Tourism and 84 other categories.

Geography

1 Advertising.com is leading in most countries, including United States, Japan, United Kingdom, Canada and 63 other countries.

2 HOTWords is leading in Brazil, Mexico, Spain, Argentina and 37 other countries.