Market Share by Top Websites

1 Advertising.com is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to Advertising.com in all segments.

Websites Categories

1 Advertising.com has better usage coverage in more websites categories. Including Business & Industry, People & Society, Real Estate, Arts & Entertainment and 161 other categories.

2 Mercent is leading in Home & Garden, Sports, Fishing, Food & Grocery Retailers and 14 other categories.

Geography

1 Advertising.com is leading in most countries, including United States, Japan, United Kingdom, Canada and 72 other countries.

2 Mercent is leading in Brunei Darussalam, Tanzania, Suriname, Bosnia and 13 other countries.