Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Twitter Advertising is still behind in all market share segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 160 other categories.

2 Twitter Advertising is leading in Career & Education, Software, Finance, Clothing and 68 other categories.


1 is leading in most countries, including United States, France, Germany, Mexico and 138 other countries.

2 Twitter Advertising is leading in Japan, United Kingdom, India, Canada and 70 other countries.