Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 AdvertPro is leading in Top 10K Sites.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, News & Media, Real Estate and 47 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Internet & Telecom, Shopping and 36 other categories.

Geography

1 AdvertPro is leading in most countries, including United States, Norway, South Africa, Turkey and 24 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Spain and 19 other countries.