Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdvertPro is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 101 other categories.

2 AdvertPro is leading in Real Estate, Transportation & Logistics, Books & Literature, Dentistry and 9 other categories.


1 Improve Digital is leading in most countries, including Netherlands, Italy, Spain, Sweden and 72 other countries.

2 AdvertPro is leading in South Africa, Turkey, United Arab Emirates, Bahrain and 9 other countries.