Market Share by Top Websites

1 AdvertPro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to AdvertPro in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, News & Media, People & Society and 79 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Travel and 17 other categories.

Geography

1 AdvertPro is leading in most countries, including United States, South Africa, Norway, Turkey and 35 other countries.

2 Kitara Media is leading in Taiwan, Viet Nam, Sweden, Egypt and 7 other countries.