Market Share by Top Websites

1 AdvertPro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to AdvertPro in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, People & Society, News & Media and 81 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Software and 16 other categories.

Geography

1 AdvertPro is leading in most countries, including United States, South Africa, Turkey, Norway and 37 other countries.

2 Kitara Media is leading in Russia, Netherlands, Argentina, Nigeria and 6 other countries.