Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Plista in all segments.

Websites Categories

1 Plista has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 104 other categories.

2 AdvertPro is leading in Adult, Real Estate, Transportation & Logistics, Relationships & Dating and 21 other categories.


1 Plista is leading in most countries, including Germany, Poland, Netherlands, China and 34 other countries.

2 AdvertPro is leading in United States, Norway, Turkey, South Africa and 16 other countries.