Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, People & Society, Real Estate and 62 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, Music & Audio, Shopping and 42 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Finland, Denmark, Norway and 32 other countries.

2 AdvertPro is leading in United States, South Africa, Turkey, Brazil and 28 other countries.