Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, People & Society, Real Estate and 70 other categories.

2 Sanoma is leading in News & Media, Arts & Entertainment, Sports, Shopping and 23 other categories.

Geography

1 AdvertPro is leading in most countries, including United States, South Africa, Turkey, Spain and 34 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Peru and 19 other countries.