Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 113 other categories.

2 AdvertPro is leading in Adult, Real Estate, Motorcycles, Soccer and 26 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, France and 52 other countries.

2 AdvertPro is leading in South Africa, Norway, Turkey, United Arab Emirates and 11 other countries.