Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, Software, Arts & Entertainment, News & Media and 47 other categories.

2 AdvertPro is leading in Business & Industry, Adult, Real Estate, Autos & Vehicles and 40 other categories.


1 Underdog Media is leading in most countries, including United States, United Kingdom, India, Germany and 41 other countries.

2 AdvertPro is leading in Norway, South Africa, Turkey, France and 20 other countries.