Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 76 other categories.

2 AdvertPro is leading in Business & Industry, Adult, Real Estate, Autos & Vehicles and 38 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Italy, Spain and 48 other countries.

2 AdvertPro is leading in South Africa, Norway, Turkey, United Arab Emirates and 17 other countries.