Market Share by Top Websites

1 AdvertServe is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, Business & Industry, Sports and 94 other categories.

2 DoubleClick AdExchange is leading in Travel, News & Media, Tourism, Career & Education and 29 other categories.

Geography

1 AdvertServe is leading in most countries, including Russia, Turkey, Ukraine, United Kingdom and 52 other countries.

2 DoubleClick AdExchange is leading in United States, Germany, China, Netherlands and 19 other countries.