Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdvertServe is still behind Exponential in all market share segments.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Sports and 90 other categories.

2 AdvertServe is leading in People & Society, Business & Industry, Shopping, Movies and 70 other categories.


1 Exponential is leading in most countries, including United States, United Kingdom, India, Canada and 98 other countries.

2 AdvertServe is leading in Russia, Turkey, Ukraine, Georgia and 14 other countries.