1
IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdvertServe is clearly lagging behind, losing to IVW in all segments.
1
IVW has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Sports and 19 other categories.
2
AdvertServe hasn't got a lead over IVW in any websites category.
1
IVW is leading in most countries, including Germany, United States, China, Japan and 87 other countries.
2
AdvertServe is leading in Russia, Ukraine, Azerbaijan, Bahrain and 9 other countries.