Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Shopping and 111 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Software and 10 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, United Kingdom and 57 other countries.

2 Kitara Media is leading in Argentina, Switzerland, Sri Lanka, Iran and 3 other countries.