Market Share by Top Websites

1 AdvertServe is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Mellow Ads is still behind AdvertServe in all market share segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, Business & Industry, Sports and 98 other categories.

2 Mellow Ads is leading in Internet & Telecom, Games, Video Games, Software and 17 other categories.


1 AdvertServe is leading in most countries, including Russia, Turkey, United States, Ukraine and 45 other countries.

2 Mellow Ads is leading in Brazil, Indonesia, India, Venezuela and 37 other countries.