Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Mellow Ads is still behind AdvertServe in all market share segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 118 other categories.

2 Mellow Ads is leading in Internet & Telecom, Animation & Comics, Games, Video Games and 13 other categories.


1 Mellow Ads is leading in most countries, including Brazil, Indonesia, India, Mexico and 49 other countries.

2 AdvertServe is leading in Russia, United States, Turkey, Ukraine and 35 other countries.