Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, News & Media and 126 other categories.

2 Total Media is leading in Gay, Lesbian, & Bisexual, Reproductive Health, Accounting, Vegetarian & Vegan and 3 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, Ukraine and 72 other countries.

2 Total Media is leading in Israel, Korea Republic, Japan, Cote d Ivoire and one other country.