Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwise is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 172 other categories.

2 Adwise is leading in File Sharing.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Japan, Brazil and 155 other countries.

2 Adwise is leading in Bulgaria and Liberia.