Market Share by Top Websites

1 Yahoo Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Adwise is still behind Yahoo Advertising in all market share segments.

Websites Categories

1 Adwise has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 35 other categories.

2 Yahoo Advertising is leading in News & Media, Finance, Investing, Sports and 29 other categories.


1 Yahoo Advertising is leading in most countries, including United States, Brazil, Canada, Spain and 18 other countries.

2 Adwise is leading in Bulgaria, Russia, Ukraine, Belarus and 3 other countries.